Start here · For a brand's operations team

Every verdict a scan can return

A scan answers with a verdict, and every verdict is evidence of a specific, stated fact. This is the full list, with what each one means and what your care desk should say to the person holding the phone.

The verdicts #

Every scan result, its verdict, what it means and what to tell the buyer
Result	Verdict	What it means	What to tell the buyer
`likely_genuine`	VALID	The code on the outside of the pack is real and nobody has claimed this unit. After you buy it, scratch the panel and verify the code underneath.	The shelf code is real and unclaimed. After buying, scratch the panel and enter the code under it to finish.
`verified_genuine`	GENUINE	This code was issued by AVRA, its batch was activated after printing QC, and this scan is within the number of verifications its batch allows.	It is genuine and it is theirs. Nothing to do.
`reverified`	GENUINE	You verified this label already, on this phone. Nothing has changed.	They verified it before, on this phone or this network. It is still theirs.
`genuine_info`	GENUINE	This code was issued by AVRA and its batch is active. This label carries product information only, so repeat scans are expected.	The label carries product information only; repeat scans are expected and never count.
`already_claimed`	SCANNED BEFORE	This code has been claimed already. Do not assume it is fake and do not assume it is genuine — it can also be an opened pack or a resale. Report it and the brand will look.	Not proof of a fake — it can be an opened pack or a resale. Ask where they bought it, and ask them to report it from the page.
`shelf_claimed`	SCANNED BEFORE	Someone has already claimed this unit with the code under its scratch panel. If you are reading this in a shop, before buying, ask the shopkeeper for another pack.	Somebody has already claimed the unit this shelf code belongs to. In a shop, ask for another pack; then report it.
`invalid`	We can't verify this code	Nothing on our platform matches this code. The code never contains 0, O, 1, I or L — if you typed one of those, read the label again. If you copied it correctly, tell us where you bought it.	The code never contains 0, O, 1, I or L. If they typed one of those, the label was misread — ask them to read it again. If it was copied correctly, ask where they bought it and log a report.
`blocked`	RECALLED	The brand has withdrawn this batch. Do not use the product; contact the brand's care number.	The batch was recalled. Follow the recall instructions and give them the care number.
`scratch_wrong`	NO MATCH	The code you typed does not belong to this label. Check it — five wrong tries lock this label on this phone or network for a day.	Check the typed code against the scratch panel. Five wrong tries from one phone or network lock the label for that phone or network for a day, not for everyone.
`reward_ok`	REWARD CODE	This is the reward code from inside the pack.	This is the reward code inside the pack; the claim card is on the page.
`reward_used`	REWARD ALREADY CLAIMED	This pack's reward has been paid out already.	This pack's reward has already been paid out. Nothing more to claim.
`reward_refused`	REWARD CODE	Scan the code on the outside of the pack first, then come back to this one.	They scanned the inside code first. Scan the outside of the pack, then this one again.
`scratch_locked`	NO MATCH	Too many wrong codes for this label from this phone or network. Try again tomorrow, or call the brand's customer care.	Five wrong codes from one phone or network lock the label for that phone or network for a day; a buyer on another network is not affected. Take their details and call back, or ask them to try again tomorrow.
`expired`	Verification period ended	The verification period for this product has ended. Contact the brand at the numbers below.	The label's verification period has ended (three years from its batch's switch-on, unless the brand has a longer one). It says nothing about the product; give them the brand's contact.
`not_available`	NOT AVAILABLE	This piece is no longer sold by the brand.	Only for brands that track stock in AVRA: the seller sent this piece back to its vendor or wrote it off, so it is no longer theirs to sell. The piece may well be real; nothing to report.

likely_genuine
Verdict
VALID
What it means
The code on the outside of the pack is real and nobody has claimed this unit. After you buy it, scratch the panel and verify the code underneath.
What to tell the buyer
The shelf code is real and unclaimed. After buying, scratch the panel and enter the code under it to finish.
verified_genuine
Verdict
GENUINE
What it means
This code was issued by AVRA, its batch was activated after printing QC, and this scan is within the number of verifications its batch allows.
What to tell the buyer
It is genuine and it is theirs. Nothing to do.
reverified
Verdict
GENUINE
What it means
You verified this label already, on this phone. Nothing has changed.
What to tell the buyer
They verified it before, on this phone or this network. It is still theirs.
genuine_info
Verdict
GENUINE
What it means
This code was issued by AVRA and its batch is active. This label carries product information only, so repeat scans are expected.
What to tell the buyer
The label carries product information only; repeat scans are expected and never count.
already_claimed
Verdict
SCANNED BEFORE
What it means
This code has been claimed already. Do not assume it is fake and do not assume it is genuine — it can also be an opened pack or a resale. Report it and the brand will look.
What to tell the buyer
Not proof of a fake — it can be an opened pack or a resale. Ask where they bought it, and ask them to report it from the page.
shelf_claimed
Verdict
SCANNED BEFORE
What it means
Someone has already claimed this unit with the code under its scratch panel. If you are reading this in a shop, before buying, ask the shopkeeper for another pack.
What to tell the buyer
Somebody has already claimed the unit this shelf code belongs to. In a shop, ask for another pack; then report it.
invalid
Verdict
We can't verify this code
What it means
Nothing on our platform matches this code. The code never contains 0, O, 1, I or L — if you typed one of those, read the label again. If you copied it correctly, tell us where you bought it.
What to tell the buyer
The code never contains 0, O, 1, I or L. If they typed one of those, the label was misread — ask them to read it again. If it was copied correctly, ask where they bought it and log a report.
blocked
Verdict
RECALLED
What it means
The brand has withdrawn this batch. Do not use the product; contact the brand's care number.
What to tell the buyer
The batch was recalled. Follow the recall instructions and give them the care number.
scratch_wrong
Verdict
NO MATCH
What it means
The code you typed does not belong to this label. Check it — five wrong tries lock this label on this phone or network for a day.
What to tell the buyer
Check the typed code against the scratch panel. Five wrong tries from one phone or network lock the label for that phone or network for a day, not for everyone.
reward_ok
Verdict
REWARD CODE
What it means
This is the reward code from inside the pack.
What to tell the buyer
This is the reward code inside the pack; the claim card is on the page.
reward_used
Verdict
REWARD ALREADY CLAIMED
What it means
This pack's reward has been paid out already.
What to tell the buyer
This pack's reward has already been paid out. Nothing more to claim.
reward_refused
Verdict
REWARD CODE
What it means
Scan the code on the outside of the pack first, then come back to this one.
What to tell the buyer
They scanned the inside code first. Scan the outside of the pack, then this one again.
scratch_locked
Verdict
NO MATCH
What it means
Too many wrong codes for this label from this phone or network. Try again tomorrow, or call the brand's customer care.
What to tell the buyer
Five wrong codes from one phone or network lock the label for that phone or network for a day; a buyer on another network is not affected. Take their details and call back, or ask them to try again tomorrow.
expired
Verdict
Verification period ended
What it means
The verification period for this product has ended. Contact the brand at the numbers below.
What to tell the buyer
The label's verification period has ended (three years from its batch's switch-on, unless the brand has a longer one). It says nothing about the product; give them the brand's contact.
not_available
Verdict
NOT AVAILABLE
What it means
This piece is no longer sold by the brand.
What to tell the buyer
Only for brands that track stock in AVRA: the seller sent this piece back to its vendor or wrote it off, so it is no longer theirs to sell. The piece may well be real; nothing to report.

What GENUINE actually means #

When the verdict page says GENUINE, it is asserting four things and nothing more:

This code was generated by AVRA for this brand, and is not a string that happens to look like one.
Its batch was activated by a person after printing QC. Before that moment this code answered We can't verify this code.
This verification is within the batch's verification limit — the label has not already been claimed by someone else.
Nobody has blocked the batch since.

It is not asserting that the object in the buyer's hand is the one the label was stuck to, or that the pack has not been opened. No QR code can assert either. Those are jobs for the pack — see what each format can carry.

A second scan is amber, never red #

SCANNED BEFORE is shown in amber with the arithmetic — which verification this is, of how many, and the date of the first — and never as a fake. A real buyer re-opening a page, a resold pack and an opened pack all look like this, and accusing a real buyer is the most expensive mistake this product can make. The counterfeit signal is the pattern — one code claimed from three or more networks in a week — and it goes to your dashboard, not to the buyer's screen.

We can't verify this code #

An unknown code and a code whose batch was never activated read the same, on purpose. The screen blames the record, not the reader: it asks them to check the code against the label and, if it was copied correctly, to say where they bought it. A genuine unit whose activation was never recorded is sometimes our own error, and the person holding the phone is not the suspect.

Last reviewed 19 Oct 2026 · Something wrong? connect@avrascan.com